PUBLICATION ON THE OPENING OF HER FIRST STORE IN HARPER’S BAZAAR OCT. & ELLE SEPT. OF 2011

In July 2011, Sira opened the doors of her first very own retail outlet in Madrid, with interior architecture that reflects her concept, and where during busier shopping hours she offers personal advice and consultancy in the shop, in line with her concept of pampering customers, providing personalized attention for real, genuine women.

collage harper's bazaar